Transit Marketing worked with the Alaska Mobility Coalition and transit providers from throughout the state of Alaska to plan, produce and implement as state wide transit awareness campaign.  The multi-media campaign Utilized testimonials from transit users and stakeholders to communicate the benefits that transit delivers to individuals, businesses and communities.  Campaign elements included:

• Campaign Theme and Logo

• Newspaper Ad Campaign

• Radio Campaign

• Information brochure for distribution to decision makers

• Interior and Exterior Transit Ads

• Statewide website (www.goodgoingalaska.com)

• Toolkit CD including a wide variety of elements for use by local transit providers